Research finds almost two thirds of consumers NEVER plumb

Research finds almost two thirds of consumers NEVER plumb in their new appliances

July 5, 2018

We’re all guilty of wasting money on frivolous items, but when it comes to large home appliances, most of us would like to think we avoid unnecessary expense and research all the options available. But, with a whopping three in five homeowners buying fridges featuring an ice and water dispenser that they never plumb in, perhaps not all the additional extras are considered.

While women are faster than men at getting their pipes in order and their appliances sorted, there’s still a staggering amount of UK homes whose fridge ice and water dispensers run dry. With 60% of consumers leaving their fridges unplumbed, the prospect of plumbing complexities is clearly a turn-off for consumers.

The statistics comes from a survey commissioned by the UK subsidiary of Hisense, one of the world’s leading manufacturers of white goods and televisions. The research was conducted to 2,000 UK residents with a view to uncovering secrets about the nation’s habits when it comes to home appliances.

The discovery that one fifth of households have purchased a fridge freezer with a water and ice dispenser but just 40% of them have plumbed it in, coincides with the launch of Hisense’s first fridge freezer to feature a non-plumbed water and ice dispenser – the RS694 – providing a Research finds almost two thirds of consumers NEVER plumb in their new appliances solution to the common plumbing issues experienced by 12% of households.

Nick Fletcher, Marketing Manager for Hisense UK, says: “Consumers have always been fans of the dispenser feature on modern fridge-freezers – it’s a massive trend and more manufacturers are beginning to introduce the feature across their ranges.

“We’re pleased to launch our first product featuring a non-plumbed water and ice dispenser, providing a solution to plumbing complexities for those looking for a dispenser without the stresses of plumbing it in.”

Available in a range of colours, including Silver, Stainless Steel Look, Black and Black Steel, the RS694 features a non-plumbed ice and water dispenser so refreshment is only a click away. The RS694 can hold a total of 610 litres and boasts energy-saving invertor technology for a longer lasting appliance.

The RS694 is available from retailers for an RRP of £779.