SMEs

How to use company branding to project a professional image when dealing with customers 

Company branding projects a professional image to customers

Rogue traders have given plumbing and other trades something of a bad reputation, with 87% of homeowners admitting they feared hiring tradesmen (Plentific). So how can you show clients that you’re a reliable and trustworthy business that will offer a professional service?

Here, John Armstrong, from branding and printwear specialist Custom Planet, shares three company branding tips to help you to impress customers during face-to-face interactions.